Friday, 5 December 2014

LG inks deal with new distributor

LG East Africa has signed a distributorship agreement with Polestar which has several brand shops in Nairobi and Mombasa. The new agreement will see LG have a second brand shop in Mombasa as well increase service centres footprint. The deal was signed shortly before Polestar opened a new brand shop on Westlands, Mpaka Road where it will only sell home and entertainment appliances.  

Polestar Kenya sales executives pose for photo with a potential client when Polestar opened a showroom in Westlands, Mpaka Road which will distribute LG Electronics home and entertainment appliances.
Speaking when he officially opened the showroom, Moses Marji, the LG East Africa Marketing Manager said the facility will help bring LG Electronics world class technology closer to Westlands.

“This will also bring after-sales-services closer to our customers in Westlands. LG Electronics will liaise closely with Polestar and Westlands customers can still reach our customer care offices directly through 0800 545454 for any queries or assistance,” said Mr Marji.

LG Electronics is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 87,000 people working in 113 offices around the world.  

The company recently announced a raft of new innovative products an intelligent messaging service dubbed HomeChat. The service employs Natural Language Processing (NLP) and LINE, the popular mobile messenger app with over 300 million users, to let homeowners communicate, control, monitor and share content with LG’s latest smart appliances.

LG HomeChat incorporates the popular LINE application to allow users to receive recommendations and control settings of smart appliances like refrigerator, washing machine or oven when away from home.

“We are proud to be associated with a trusted brand such as LG Electronics and we ready to latch onto the company’s continued innovation and steady growth,” said Rakesh Singh, the Polestar Kenya General Manager.   

LG comprises five business units― Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning & Energy Solution and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators.

LG Electronics reported recently reported an 87 percent jump in third-quarter net profit from a year ago after profits from its mobile unit surged to a five-year high. Net profit for the electronics giant in the July-September period amounted to $193 million, up 87 percent from a year ago.